- Executive Vice President and General Manager, CBS Local Digital Media
Adam Wiener ’87 serves as the Executive Vice President and General Manager for CBS Local Digital Media. As part of the CBS Local senior leadership team, Adam helps set and execute the Company’s local online media strategy utilizing the combined assets and digital operations of CBS’s 28 television stations and CBS Radio’s 117 music, news, sports and talk stations.
This marks Adam’s return to CBS, where he began his career in television and radio production within CBS News, eventually becoming Senior Producer of a network news broadcast and Executive Producer of CBSNews.com. In 2000 he was named Vice President of Content of CBS investment property Office.com.
A seasoned media executive with an eye towards revenue and audience growth, Adam has more than 20 years experience in hands-on management roles in both digital and traditional media companies. He has excelled in large media companies, where inter-divisional/departmental considerations are mandatory, as well as emerging, product-focused start-ups, where board and investor collaboration is critical. Through his strong interpersonal, change management and leadership skills, Adam has created and maintained a large network of talented colleagues and former employees.
Specialties: General management, operations, corporate strategy, P&L oversight, analytics, online media, traditional media, social, mobile, television and online content production, content distribution and partnerships, board collaboration, and product development.