Cardillo, Barbara

Barbara Cardillo

Principal, Firetide Wireless Networking Los Gatos, CA

Advisory Board


Barbara Cardillo is a retired technology marketing executive. Cardillo has held marketing positions at leading high technology companies in Silicon Valley and has co-founded three start-up companies.

Cardillo retired in 2005 from her latest company, Firetide Inc., where she was vice president of marketing. The privately held wireless technology company, in which she retains an ownership interest, develops high performance wireless mesh networks for use in applications such as video surveillance, Wi-Fi networks, and municipal public safety. In December 2004, Firetide was selected as one of the Top 100 Innovative Companies by the technology magazine, Red Herring.

From 1988 to 1997, Cardillo worked at Apple Computer, where she was director of desktop product marketing, and later served as vice president of marketing for the company’s PowerBook Division.

A resident of Los Gatos, CA, Cardillo is a volunteer town commissioner for community services, and is writing a novel about Silicon Valley. Cardillo has an undergraduate degree from the University of Rhode Island, a Master’s Degree from Boston University, and a Doctorate in Communication from Stanford University.